Luke Brynley-Jones is best known as a social media speaker and consultant. Back in 2001 he co-founded etribes.com, the blogging and photo-sharing network. He since then provided social media strategy and training for brands such as British Airways, YMCA, Orange and The Telegraph.
Today Luke runs Our Social Times, the social media agency. In addition to his client work, he runs conferences on social CRM.We partnered with Luke for the first Belgian edition of his Social CRM event. How does Luke define Social CRM?